About the author

Aimee Greeter, MPH, FACHE, is a principal at SullivanCotter in Charlotte, North Carolina. Formerly she was senior vice president of Coker in Alpharetta, Georgia.

Aimee is a popular speaker and often is engaged by highly respected organizations across the nation to speak to health systems, medical groups, legal associations, and other healthcare constituents. She has authored many articles and books on topics such as hospital–physician alignment, clinician engagement, practice mergers, professional service agreements (PSAs), and executive leadership.

Max Reiboldt, CPA, is the president/CEO of Coker. He has experienced first-hand the ongoing changes of healthcare providers, which uniquely equips him to handle strategic, tactical, financial, and management issues that health systems and physicians face in today’s evolving marketplace. Max understands the nuances of the healthcare industry, especially in such a dynamic age, and the need of healthcare organizations to maintain viability in a highly competitive market.

A graduate of Harding University, he is a licensed certified public accountant in Georgia and Louisiana, and a member of the American Institute of Certified Public Accountants, Georgia Society of CPAs, Healthcare Financial Management Association, and American Society of Appraisers. He is also a member of the American College of Healthcare Executives.

Contents

  • Preface
  • Chapter 1: What Is a “Crisis?”
  • Chapter 2: Preparation and Planning
  • Chapter 3: Day-to-Day Crisis Management
  • Chapter 4: Communication Techniques During and After the Crisis
  • Chapter 5: Leadership in Crisis Management
  • Chapter 6: Crisis Mitigation
  • Chapter 7: Financial and Economic Issues
  • Chapter 8: Operational Crises
  • Chapter 9: Cybersecurity and Crisis Management
  • Chapter 10: Personnel Considerations
  • Chapter 11: Legal and Regulatory Response When a Crisis Occurs
  • Chapter 12: Insurance Considerations
  • Chapter 13: Post-Crisis Actions
  • Chapter 14: Averting Repeated Challenges
  • Chapter 15: Summary
  • Appendix A: Master Checklist from the Insurance Institute for Business & Home Safety